Overall Statistics — August 2026
2,234
Total Jobs Listed
↑ 52% from 1,472 in Sep '25
$132,415
Avg. Salary — All Roles
↓ from $146K in Sep '25
644
Remote Roles (28.8%)
↓ from 42% peak Aug '25
$193,475
Avg. Senior Level Salary
Roles by Org Type
EdTech 607 roles · $169K avg
Charter Networks 582 roles · $106K avg
Non-Profits 439 roles · $127K avg
Curriculum / PL 432 roles · $122K avg
Search Firms 87 roles · $176K avg
Avg. Salary by Career Level
n = postings with a listed salary range
CEO / Exec Director $228,750 n=4
Chief (C-Suite) $191,998 n=14
Sr. VP / VP $190,537 n=41
Sr. Director / Director $149,058 n=439
Early Career $116,074 n=543
Asst. Principal $99,102 n=89
Jobs by Career Level
Early Career 1,012
Mid-Career 811
Senior 155
School Leader 232
Part-Time 24
Geographic Distribution — 1,590 Active Roles (Excl. Remote)
Fewer jobs
More jobs · Hover for details
Remote: 644 jobs (not shown on map)
Regional Salary Benchmarks
| Region | Total Roles | Senior Level | Mid-Career | Early Career | Principal | Asst. Principal |
|---|
| Remote | 644 | $205,019 n=21 | $140,519 n=155 | $118,849 n=173 | — | — |
| West / CA | 391 | $219,424 n=8 | $182,322 n=122 | $136,844 n=104 | $131,456 n=7 | $107,248 n=17 |
| Northeast | 430 | $179,786 n=7 | $145,140 n=123 | $105,137 n=130 | $140,917 n=12 | $110,474 n=36 |
| West (non-CA) | 144 | $146,558 n=6 | $152,144 n=46 | $135,999 n=52 | $145,358 n=2 | $95,434 n=10 |
| Midwest | 156 | $180,289 n=1 | $105,708 n=27 | $80,962 n=26 | $123,500 n=7 | $78,024 n=5 |
| Southeast | 187 | $189,234 n=8 | $123,655 n=25 | $96,551 n=36 | $107,500 n=8 | $79,999 n=5 |
| Texas / SW | 264 | $168,090 n=5 | $123,253 n=23 | $86,124 n=17 | $102,119 n=8 | $79,708 n=16 |
| National Avg. | 2,234 | $193,475 n=59 | $148,988 n=524 | $116,074 n=543 | $123,713 n=44 | $99,102 n=89 |
Green = above national average · Red = below national average · n = postings with a listed salary range. Any cell with n under 20 is thin and will swing month to month. Remote counts fully remote postings only; 18 multi-location or unspecified postings sit outside the regional rows.
12-Month Trends — Sep '25 → Aug '26
Total Job Listings by Month
Avg. Salary by Career Level Over Time
Department Snapshot — August 2026
Tech & Data / Ops
625
Entry 264 · Mid 361 · Senior 0
36% remote
Academics
446
Entry 279 · Mid 167 · Senior 0
25% remote
School Leadership
232
Principal 60 · AP 87 · Dean 66
Partnerships & Sales
298
Entry 249 · Mid 49 · Senior 0
46% remote
Senior Leadership
193
CEO 62 · Chief 21 · VP 72
24% remote
External Affairs
204
Entry 91 · Mid 113 · Senior 0
31% remote
Finance
82
Entry 44 · Mid 38 · Senior 0
34% remote
HR & Talent
64
Entry 32 · Mid 32 · Senior 0
20% remote
Aug '26 vs Feb '26 vs Aug '25 vs Aug '24 — Period Comparisons
Listings — Aug '24
1,205
Avg $120K · Median $111K
41.5% remote (500 roles)
Listings — Aug '25
1,691
Avg $140K · Median $122K
42.0% remote (711 roles) ← peak
Listings — Feb '26
1,693
Avg $143K · Median $128K
30.6% remote
Listings — Aug '26
2,234
Avg $132K · Median $117K
28.8% remote (644 roles)
↑ +85% from Aug '24
1. Market Overview
Total Listings by Period
Raw listings and organizations tracked
Remote Listings Over Time
% of all listings that are remote
Listings by Region — All Four Periods
Excludes remote listings · Aug '24, Aug '25, Feb '26, Aug '26
2. Salary Analysis
Two-Year Salary Change by Department
Average posted salary — Aug '24 vs. Aug '26 · n = postings with a listed salary range
| Department | Aug '24 | Aug '26 | % Change | $ Change |
|---|
| Ops & Technology | $130K n=135 | $160K n=404 | +23% | |
| Sales & Relationships | $99K n=26 | $119K n=165 | +20% | |
| Dev & External Affairs | $102K n=78 | $118K n=124 | +16% | |
| Finance & Governance | $106K n=28 | $114K n=48 | +8% | |
| Senior Leadership | $182K n=57 | $195K n=79 | +7% | |
| School Leadership | $102K n=60 | $107K n=133 | +5% | |
| Talent & HR | $109K n=20 | $111K n=40 | +2% | |
| Academics | $104K n=79 | $104K n=245 | 0% | |
Regional Salary — Aug '24 vs. Aug '26
Average posted salary by region · n (Aug '24 → Aug '26): NE 126→304 · SE 21→77 · SW/TX 6→59 · MW 16→63 · CA 78→248 · West 15→108
Mid-Career Avg Salary by Region
Aug '26 snapshot · n (Aug '24 → Aug '26): Remote 98→136 · NE 29→88 · SE 10→13 · MW 6→23 · West 4→35 · TX 4→19
3. Geographic Breakdown
Listings by Region — All Four Periods
Excludes remote listings
City Breakdown by Region
Every card total equals the sum of the map bubbles listed on it. Cards named for one city show that bubble only. Combined cards print their component bubbles underneath.
Northeast — City Breakdown
New York City · Philadelphia/Pittsburgh · Washington DC · Boston
New York City, NY
Aug '24: 99 listings · $109K
Aug '25: 104 listings · $151K
Feb '26: 176 listings · $149K
Aug '26: 221 listings · $134K
Zeta Charter, Duolingo, Democracy Prep
Largest single market; strong EdTech + charter mix
Philadelphia + Pittsburgh
Aug '24: 31 listings · $100K
Aug '25: 35 listings · $181K
Feb '26: 47 listings · $175K
Aug '26: 41 listings · $114K
Map bubbles: Philadelphia 35 · Pittsburgh 6
Duolingo, 2HL (2 Hour Learning), Great Oaks Legacy
Pittsburgh driving senior salary avg up significantly
Washington, DC
Aug '24: 21 listings · $121K
Aug '25: 23 listings · $139K
Feb '26: 53 listings · $133K
Aug '26: 49 listings · $98K
2HL, The Aspen Institute, KIPP DC
More than doubled since Aug '24; policy and advocacy heavy
Boston, MA
Aug '24: 13 listings · $120K
Aug '25: 13 listings · $109K
Feb '26: 17 listings · $156K
Aug '26: 9 listings · $115K
2HL, Achievement First, Great Minds
Consistent presence; smaller market
Southeast — City Breakdown
Atlanta · Tennessee · Florida (combined) · North Carolina (Raleigh)
Atlanta, GA
Aug '24: 1 listings · $138K
Aug '25: 4 listings · $110K
Feb '26: 7 listings · $165K
Aug '26: 9 listings · $118K
2HL, KIPP Atlanta, Braven
Recovering; ops + academics dominating
Tennessee (Nashville + Memphis)
Aug '24: 11 listings · $87K
Aug '25: 18 listings · $96K
Feb '26: 34 listings · $120K
Aug '26: 13 listings · $93K
Map bubbles: Nashville 8 · Memphis 1 · Tennessee 4
2HL, KIPP Foundation, Valor Collegiate
School leadership dominant; cycling back
Florida (combined)
Aug '24: 14 listings · $138K
Aug '25: 44 listings · $107K
Feb '26: 45 listings · $106K
Aug '26: 33 listings · $93K
Map bubbles: Miami 9 · Jacksonville 9 · Tampa 5 · Orlando 4 · Florida 6
2HL, BridgePrep, IDEA
Miami, Orlando, Tampa, Jacksonville
North Carolina (Raleigh)
Aug '24: 34 listings · $138K
Aug '25: 60 listings · $179K
Feb '26: 37 listings · $113K
Aug '26: 50 listings · $134K
Map bubbles: Raleigh 37 · Charlotte 6 · Durham 1 · Greensboro 1 · Fayetteville 1 · Gastonia 2 · Morganton 2
IXL Learning, 2HL, WGU
Raleigh + Charlotte; IXL anchors market
Midwest — City Breakdown
Chicago · Minneapolis · Columbus/Cincinnati/Cleveland · Kansas City/Milwaukee
Chicago, IL
Aug '24: 12 listings · $108K
Aug '25: 29 listings · $103K
Feb '26: 18 listings · $109K
Aug '26: 48 listings · $100K
Noble Network, Distinctive Schools, KIPP
More than doubled in one period; EdTech entering
Minneapolis, MN
Aug '24: 0 listings · no salary data
Aug '25: 8 listings · $144K
Feb '26: 6 listings · $153K
Aug '26: 2 listings · $100K
Strategic Education, 2HL, IXL
Small but growing; EdTech-skewed
Ohio Cities (combined)
Aug '24: 21 listings · $98K
Aug '25: 4 listings · $119K
Feb '26: 19 listings · $123K
Aug '26: 33 listings · $97K
Map bubbles: Cincinnati 10 · Columbus 8 · Cleveland 7 · Dayton 1 · Ohio 7
OverDrive, IXL Learning, EdOps
Columbus, Cincinnati, Cleveland — recovered
Kansas City + Milwaukee
Aug '24: 1 listings · $128K
Aug '25: 14 listings · $158K
Feb '26: 9 listings · $82K
Aug '26: 16 listings · no salary data
Map bubbles: Kansas City 14 · Milwaukee 2
Zum, 2HL, Rocketship
Small sample; mixed charter + EdTech
West Coast — City Breakdown
Bay Area · Los Angeles · Seattle/PNW · Denver/Colorado · Salt Lake City
Bay Area, CA
Aug '24: 98 listings · $131K
Aug '25: 247 listings · $196K
Feb '26: 200 listings · $177K
Aug '26: 254 listings · $173K
IXL, Quizlet, Scribe
Mostly EdTech / Software
Los Angeles, CA
Aug '24: 48 listings · $127K
Aug '25: 31 listings · $132K
Feb '26: 57 listings · $142K
Aug '26: 100 listings · $140K
2HL, Partnership for LA, Summit
Charter + philanthropy
Seattle / PNW (combined)
Aug '24: 10 listings · $109K
Aug '25: 16 listings · $154K
Feb '26: 23 listings · $176K
Aug '26: 33 listings · $124K
Map bubbles: Seattle 26 · Portland 2 · Spokane 1 · Toppenish 1 · Washington 2 · Oregon 1
Gates Foundation, Summit, 2HL
Philanthropic / mission-driven
Denver + Colorado
Aug '24: 13 listings · $99K
Aug '25: 18 listings · $111K
Feb '26: 27 listings · $133K
Aug '26: 22 listings · $112K
Map bubbles: Denver 21 · Colorado 1
KIPP Colorado, DSST, Ellucian
Charter-anchored, diversifying
Salt Lake City, UT
Aug '24: 1 listings · no salary data
Aug '25: 49 listings · $131K
Feb '26: 34 listings · $143K
Aug '26: 68 listings · $153K
Western Governors Univ. (WGU)
Higher ed / online learning — not trad. K12
Southwest — City Breakdown
Houston · Dallas · San Antonio · Austin · Arizona (Phoenix metro)
Houston, TX
Aug '24: 12 listings · $141K
Aug '25: 4 listings · $71K
Feb '26: 25 listings · $113K
Aug '26: 54 listings · $116K
YES Prep, 2HL, KIPP TX
Strong IDEA and charter presence; school leadership dominant
Dallas, TX
Aug '24: 1 listings · no salary data
Aug '25: 1 listings · no salary data
Feb '26: 41 listings · $116K
Aug '26: 47 listings · $103K
Uplift Education, 2HL, UWorld
Emerged as real market from nearly nothing
San Antonio, TX
Aug '24: 6 listings · $110K
Aug '25: 39 listings · $77K
Feb '26: 13 listings · $75K
Aug '26: 33 listings · $86K
IDEA, SAISD, KIPP TX
SAISD completed large hiring cycle; quieter now
Austin, TX
Aug '24: 5 listings · no salary data
Aug '25: 1 listings · no salary data
Feb '26: 28 listings · $106K
Aug '26: 43 listings · $99K
2HL, SchooLinks, Kahoot!, Linq
EdTech driving, not charter networks
Arizona (Phoenix metro)
Aug '24: 1 listings · no salary data
Aug '25: 1 listings · $115K
Feb '26: 7 listings · $96K
Aug '26: 27 listings · $155K
Map bubbles: Phoenix 15 · Scottsdale 5 · Chandler 3 · Tucson 2 · Gilbert 1 · Arizona 1
2 Hour Learning, BASIS Ed, Savvas
Small but growing; 2HL now dominant
4. Department Keyword Shifts
School Leadership Keywords
% of school leadership listings — Aug '24 vs. Aug '26
| Keyword |
Aug '24 |
Aug '26 |
Shift |
| Assistant Principal |
|
|
Stable |
| Dean |
|
|
↑ +14pts |
| Principal |
|
|
↑ +5.5pts |
| Rising / Fellow / Pipeline |
|
|
↑ +5.2pts |
| Other / Director of Schools |
|
0% (0) |
↓ −25.1pts |
5. Cross-Cutting Signals
AI in Job Titles — What's Actually Being Posted
Listings with AI / artificial intelligence / machine learning explicitly in the title. Steady climb from 0.7% two years ago to 2.3% today; shifting from "building AI" roles to "running AI" roles.
| Period | # Listings | % of Total | Sample Titles |
|---|
| Aug '24 |
8 |
|
AI & System Operations Lead; Lead Software Engineer - AI; Sr. Data Scientist, AI Research |
| Aug '25 |
31 |
|
AI Product Manager; Sr. Technical PM – AI; Program Experience Strategist – AI |
| Feb '26 |
36 |
|
AI Research Associate; AI Learning Designer; AI Workflow & Automation Architect |
| Aug '26 |
51 |
|
Senior AI Builder; AI Operations Engineer; Asst. General Counsel, Data Privacy & AI; Forward Deployed AI Engineer |
The shift from "Staff AI Engineer" (product-building) to "AI Governance & Compliance Manager" and "AI Automation Engineer" (deployment/application) may be worth tracking.
6. How Long Are Roles Sitting Open?
Time on Market — Overall (Aug '26)
Time on Market — by Department
School Leadership 27% new · 52% 2–5mo · 21% 5+mo
Operations 46% new · 42% 2–5mo · 12% 5+mo
Sales & Partnerships 51% new · 38% 2–5mo · 11% 5+mo
Academics 55% new · 37% 2–5mo · 8% 5+mo
Senior Leadership 68% new · 24% 2–5mo · 7% 5+mo
New (1 month)
2–5 months
5+ months
School Leadership is still the hardest to fill. 21% of principal, AP, and dean roles have been open 5+ months, and only 27% are new this month, the lowest turnover rate of any department.
Time on Market — Trends Across All Periods
The board turned over hard this month. New postings jumped to 50.4% of all listings, up from 28.2% in February and roughly double the August '24 and August '25 rates. The share sitting 10+ months fell from 9.4% two years ago to 0.9%.
7. Keyword Signals by Department & Period
Bottom-up qualitative coding of job title language. Values shown as % of all titles in that department that period, to normalize for sample size growth.
Note: Academics = Academic Strategy & Support + Program Management. EdTech = Ops:Technology + Ops:Data. Dev & External = Relationships:Development + Community & Government Relations.
Finance — Keyword Signals
n = 67 / 42 / 72 / 82 titles across the four periods
- business: absent in Aug '24, 24.4% of titles now.
- analyst: 3.0% → 4.8% → 23.6% → 19.5%. Up 16.5 points over two years.
- revenue: 1.5% → 2.4% → 9.7% → 14.6%. Up 13.1 points over two years.
- controller: 6.0% → 9.5% → 6.9% → 2.4%. Down 3.6 points since Aug '24.
| Keyword | Aug '24 | Aug '25 | Feb '26 | Now |
|---|
| business | — | 2.4% | 30.6% | 24.4% |
| analyst | 3.0% | 4.8% | 23.6% | 19.5% |
| revenue | 1.5% | 2.4% | 9.7% | 14.6% |
| operations | 3.0% | 4.8% | 6.9% | 15.9% |
| financial | 7.5% | 19.0% | 22.2% | 15.9% |
| finance | 16.4% | 19.0% | 6.9% | 24.4% |
| director | 13.4% | 16.7% | 1.4% | 18.3% |
| specialist | 4.5% | 9.5% | 2.8% | 4.9% |
| accountant | 11.9% | 11.9% | 9.7% | 9.8% |
| controller | 6.0% | 9.5% | 6.9% | 2.4% |
Sales & Partnerships — Keyword Signals
n = 106 / 243 / 210 / 298 titles across the four periods
- executive: 5.7% → 18.9% → 23.3% → 20.1%. Up 14.4 points over two years.
- account: 14.2% → 25.5% → 30.5% → 27.5%. Up 13.3 points over two years.
- success: absent in Aug '24, 12.1% of titles now.
- representative: 17.9% → 9.9% → 14.8% → 11.7%. Down 6.2 points since Aug '24.
- associate: 10.4% → 4.9% → 8.1% → 3.7%. Down 6.7 points since Aug '24.
| Keyword | Aug '24 | Aug '25 | Feb '26 | Now |
|---|
| executive | 5.7% | 18.9% | 23.3% | 20.1% |
| account | 14.2% | 25.5% | 30.5% | 27.5% |
| success | — | 9.5% | 14.8% | 12.1% |
| development | — | 2.5% | 6.7% | 10.1% |
| customer | 4.7% | 14.0% | 15.7% | 11.7% |
| manager | 24.5% | 16.5% | 23.3% | 29.2% |
| director | 8.5% | 14.0% | 4.3% | 10.1% |
| specialist | 10.4% | 8.6% | 7.6% | 7.7% |
| representative | 17.9% | 9.9% | 14.8% | 11.7% |
| associate | 10.4% | 4.9% | 8.1% | 3.7% |
Academics — Keyword Signals
n = 226 / 304 / 221 / 446 titles across the four periods
- specialist: 8.8% → 15.5% → 19.9% → 16.1%. Up 7.3 points over two years.
- curriculum: 4.4% → 3.9% → 10.0% → 8.7%. Up 4.3 points over two years.
- strategic: 3.5% → 3.0% → 2.7% → 6.5%. Up 3.0 points over two years.
- program: 11.9% → 18.1% → 12.2% → 8.5%. Down 3.4 points since Aug '24.
| Keyword | Aug '24 | Aug '25 | Feb '26 | Now |
|---|
| specialist | 8.8% | 15.5% | 19.9% | 16.1% |
| curriculum | 4.4% | 3.9% | 10.0% | 8.7% |
| strategic | 3.5% | 3.0% | 2.7% | 6.5% |
| designer | 1.8% | 1.0% | 10.9% | 4.7% |
| director | 21.2% | 24.0% | 7.2% | 23.1% |
| idea | — | 6.2% | 0.5% | 1.1% |
| learning | 8.0% | 11.2% | 13.6% | 8.7% |
| coordinator | 4.9% | 6.2% | 5.0% | 5.2% |
| professional | 3.1% | 7.9% | 7.2% | 3.1% |
| program | 11.9% | 18.1% | 12.2% | 8.5% |
Operations — Keyword Signals
n = 53 / 81 / 360 / 121 titles across the four periods
- director: 17.0% → 19.8% → 63.1% → 43.0%. Up 26.0 points over two years.
- associate: 3.8% → 2.5% → 8.6% → 28.1%. Up 24.3 points over two years.
- project: 3.8% → 9.9% → 3.9% → 13.2%. Up 9.4 points over two years.
| Keyword | Aug '24 | Aug '25 | Feb '26 | Now |
|---|
| director | 17.0% | 19.8% | 63.1% | 43.0% |
| associate | 3.8% | 2.5% | 8.6% | 28.1% |
| project | 3.8% | 9.9% | 3.9% | 13.2% |
| campus | — | 1.2% | 1.1% | 8.3% |
| operations | 41.5% | 44.4% | 17.2% | 46.3% |
| managing | 1.9% | 3.7% | 7.2% | 3.3% |
| coordinator | 5.7% | 14.8% | 0.6% | 6.6% |
| marketing | — | 6.2% | 5.0% | — |
| manager | 34.0% | 43.2% | 28.6% | 33.1% |
| facilities | 1.9% | 6.2% | — | — |
EdTech (Data & Tech) — Keyword Signals
n = 222 / 421 / 409 / 504 titles across the four periods
- software: 17.6% → 22.8% → 20.8% → 29.6%. Up 12.0 points over two years.
- engineer: 32.0% → 35.9% → 39.9% → 42.7%. Up 10.7 points over two years.
- platform: 2.7% → 2.9% → 5.4% → 6.3%. Up 3.6 points over two years.
| Keyword | Aug '24 | Aug '25 | Feb '26 | Now |
|---|
| software | 17.6% | 22.8% | 20.8% | 29.6% |
| engineer | 32.0% | 35.9% | 39.9% | 42.7% |
| platform | 2.7% | 2.9% | 5.4% | 6.3% |
| staff | 5.4% | 5.0% | 12.2% | 8.7% |
| product | 22.5% | 20.0% | 26.4% | 24.8% |
| engineering | 5.0% | 5.5% | 5.1% | 6.9% |
| director | 4.1% | 7.1% | 1.0% | 5.6% |
| marketing | 4.5% | 4.8% | 6.1% | 5.4% |
| manager | 23.9% | 21.6% | 25.9% | 24.6% |
| francisco | — | 7.8% | 0.2% | — |
Marketing & Comms — Keyword Signals
n = 46 / 86 / 53 / 104 titles across the four periods
- manager: 21.7% → 31.4% → 30.2% → 34.6%. Up 12.9 points over two years.
- lead: 2.2% → 3.5% → 11.3% → 8.7%. Up 6.5 points over two years.
- media: 2.2% → 11.6% → 0% → 7.7%. Up 5.5 points over two years.
- affairs: 10.9% → 2.3% → 0% → 4.8%. Down 6.1 points since Aug '24.
| Keyword | Aug '24 | Aug '25 | Feb '26 | Now |
|---|
| manager | 21.7% | 31.4% | 30.2% | 34.6% |
| lead | 2.2% | 3.5% | 11.3% | 8.7% |
| media | 2.2% | 11.6% | — | 7.7% |
| content | 4.3% | 11.6% | 7.5% | 8.7% |
| specialist | 4.3% | 2.3% | 20.8% | 7.7% |
| communications | 15.2% | 12.8% | 3.8% | 16.3% |
| generation | — | 3.5% | 9.4% | 1.0% |
| operations | 2.2% | 2.3% | 13.2% | 1.0% |
| marketing | 39.1% | 50.0% | 41.5% | 37.5% |
| affairs | 10.9% | 2.3% | — | 4.8% |
Development & External — Keyword Signals
n = 104 / 62 / 48 / 100 titles across the four periods
- director: 35.6% → 54.8% → 25.0% → 57.0%. Up 21.4 points over two years.
- partnerships: 13.5% → 24.2% → 27.1% → 20.0%. Up 6.5 points over two years.
- student: 2.9% → 4.8% → 6.2% → 9.0%. Up 6.1 points over two years.
| Keyword | Aug '24 | Aug '25 | Feb '26 | Now |
|---|
| director | 35.6% | 54.8% | 25.0% | 57.0% |
| partnerships | 13.5% | 24.2% | 27.1% | 20.0% |
| student | 2.9% | 4.8% | 6.2% | 9.0% |
| region | — | — | 12.5% | 6.0% |
| enrollment | 2.9% | 9.7% | 8.3% | 6.0% |
| manager | 26.0% | 25.8% | 35.4% | 29.0% |
| managing | 10.6% | 6.5% | — | 13.0% |
| growth | 1.0% | 11.3% | 20.8% | 3.0% |
| lead | — | — | 8.3% | 2.0% |
| development | 32.7% | 32.3% | 16.7% | 31.0% |
HR & Talent — Keyword Signals
n = 39 / 66 / 41 / 64 titles across the four periods
- resources: 12.8% → 7.6% → 19.5% → 25.0%. Up 12.2 points over two years.
- human: 15.4% → 7.6% → 24.4% → 23.4%. Up 8.0 points over two years.
- manager: 17.9% → 36.4% → 31.7% → 21.9%. Up 4.0 points over two years.
| Keyword | Aug '24 | Aug '25 | Feb '26 | Now |
|---|
| resources | 12.8% | 7.6% | 19.5% | 25.0% |
| human | 15.4% | 7.6% | 24.4% | 23.4% |
| manager | 17.9% | 36.4% | 31.7% | 21.9% |
| talent | 15.4% | 18.2% | 12.2% | 17.2% |
| analyst | 2.6% | 6.1% | 14.6% | 3.1% |
| global | — | 12.1% | — | — |
| people | 17.9% | 12.1% | 9.8% | 17.2% |
| acquisition | 10.3% | 6.1% | 12.2% | 9.4% |
| payroll | 2.6% | 18.2% | 4.9% | 1.6% |
| partner | 15.4% | 9.1% | 4.9% | 14.1% |
School Leadership — Keyword Signals
n = 167 / 158 / 309 / 232 titles across the four periods
- dean: 13.8% → 25.9% → 22.3% → 28.4%. Up 14.6 points over two years.
- assistant: 38.3% → 30.4% → 31.1% → 34.1%. Down 4.2 points since Aug '24.
- idea: 18.6% → 8.9% → 14.6% → 13.4%. Down 5.2 points since Aug '24.
| Keyword | Aug '24 | Aug '25 | Feb '26 | Now |
|---|
| dean | 13.8% | 25.9% | 22.3% | 28.4% |
| assistant | 38.3% | 30.4% | 31.1% | 34.1% |
| idea | 18.6% | 8.9% | 14.6% | 13.4% |
| college | 12.0% | 5.1% | 4.5% | 5.6% |
| applicant | 12.0% | — | 6.8% | 5.2% |
| principal | 61.1% | 53.8% | 58.3% | 52.2% |
| instruction | 25.7% | 15.2% | 20.4% | 16.4% |
| director | 12.0% | 0.6% | 2.6% | 1.3% |
| prep | 15.6% | 7.0% | 4.9% | 4.7% |
| academy | 14.4% | 8.9% | 6.1% | 3.4% |
Senior Leadership — Keyword Signals
n = 84 / 84 / 135 / 192 titles across the four periods
- superintendent: 14.3% → 11.9% → 14.1% → 28.1%. Up 13.8 points over two years.
- director: 11.9% → 10.7% → 17.0% → 22.9%. Up 11.0 points over two years.
- head: 2.4% → 1.2% → 0% → 12.5%. Up 10.1 points over two years.
- executive: 15.5% → 13.1% → 26.7% → 12.0%. Down 3.5 points since Aug '24.
- los: 7.1% → 0% → 0% → 0%. Down 7.1 points since Aug '24.
| Keyword | Aug '24 | Aug '25 | Feb '26 | Now |
|---|
| superintendent | 14.3% | 11.9% | 14.1% | 28.1% |
| director | 11.9% | 10.7% | 17.0% | 22.9% |
| head | 2.4% | 1.2% | — | 12.5% |
| marketing | 1.2% | 9.5% | 2.2% | 2.1% |
| public | 1.2% | 8.3% | 8.1% | 1.6% |
| charter | 3.6% | 7.1% | 11.1% | 1.6% |
| executive | 15.5% | 13.1% | 26.7% | 12.0% |
| los | 7.1% | — | — | — |
| staff | 8.3% | 8.3% | 2.2% | 1.0% |
| regional | 13.1% | 1.2% | 3.0% | 4.7% |